Pinterest is one of the latest iterations of social media innovation.

Since going live in March 2010, the popularity of this graphics-based, virtual bulletin board has quickly grown – evidenced by its appearance on Time magazine’s “50 best websites” list in August 2011.

Additionally, a recent Pew study revealed that 15 percent of Internet users and 19 percent of users aged 18-49 were on Pinterest. By comparison, 16 percent of all Internet users and around 21 percent of users aged 18-49 were on Twitter.

Given the growing importance of Pinterest, has created a Pinterest page in order to continue expanding our presence on social media.

To connect with us on Pinterest, visit and click the Pinterest page icon or follow this link to our page.

If you have any trouble or are still uncertain, you can view this video tutorial.

Though the Internet began as a text-based platform, videos and images now have equal prominence on nearly every website. Noting this trend, certain social media sites, such as Pinterest, have created aesthetically pleasing platforms focused on graphics more than text.

By establishing a Pinterest page, is able to synthesize content into a single page that is easily accessible, visually appealing and linked to individual pages on our website.

For those of you already using Pinterest, I would encourage you to help us expand our presence on this platform by repinning content that you feel your followers would be interested in.

For those of you not on Pinterest, you will still benefit from being able to visit our Pinterest page to access curriculum, documentaries, images and other content that appears on several different pages on our website.

If you are interested in learning more about joining and using Pinterest, a tutorial is available here.

Thanks, in advance, for connecting with us on Pinterest as we seek to reach more people with the challenge to advance the common good.

Zach Dawes is the managing editor for

Share This