
Five years after its founding, Good Faith Media (GFM) is proud to announce the launch of its new logo and redesigned website. This transformation reflects GFM’s vision of being a reliable resource contributing to conversations at the intersection of faith and culture using multiple media platforms.
The updated logo and branding elements spring from GFM’s passion for storytelling and creativity. They were created in partnership with freelance designer Alayna Hudson Moore.
Cally Chisholm, GFM’s creative coordinator for publishing and marketing, attributed the success of the branding transition to Moore’s creativity and push for excellence. Chisholm said, “Moore’s eye for design brought our vision to life: a lens that simultaneously represents our multimedia focus and how we see the world.”
Regarding the new branding, Chisholm added, “We selected sleek, professional and calming variations of our old branding colors and simplified our suite of graphics and fonts for consistency.”
In addition to the visual updates, GFM has launched a revamped website designed to improve user experience. The site features a cleaner layout, enhanced navigation, and streamlined access to articles, podcasts, multimedia content, and information about its innovative resources and initiatives.
GFM’s Chief Executive Officer, Mitch Randall, said: “The new logo and website mark a new era for GFM, with an inclusive and just lens now at the center of our work. Users will enjoy an improved experience thanks to simplified navigation tools. As we celebrate our fifth anniversary in 2025, GFM remains dedicated to inclusion, freedom and justice for all God’s children.”
The new branding and website reaffirm GFM’s commitment to delivering high-quality, thought-provoking content that reflects the ever-changing landscapes of faith and culture.
Good Faith Media invites readers, supporters, and partners to explore the new website, which is located here, and experience the fresh look that will guide its future storytelling endeavors.
GFM was created in 2020 from the merger of Nurturing Faith (formerly Baptists Today) and Ethics Daily, two historic faith-based organizations that produced news, opinion, Bible studies and digital content. As a result, the new organization inherited decades of incredible, historic resources that tell the story of expansive, inclusive faith communities. This content has not been lost. Readers can explore the archives located here.
In addition, be on the look out for the unveiling of a new Good Faith Initiative that aims to highlight and elevate conversations about faith and the LGBTQ+ community.